Holiday 2024
A multi-layered holiday campaign designed to capture the spirit of gifting and togetherness through a range of visual storytelling moments. The season came to life through campaign imagery for holiday pajamas and apparel, Printfresh families modeling festive styles, beautifully styled tabletop scenes, and gift-focused flat lays that highlighted the collection’s versatility. Creative rolled out across print catalog, web, email, organic social and paid media, building a cohesive narrative that balanced warmth, celebration, and elevated seasonal merchandising.
